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How to Make The Best Use of Social Media in Your Business

By |2019-09-27T13:03:27+10:00July 6th, 2015|Qualifications, School of Aboriginal, Torres Strait Islander Leadership, School of Business, School of Civil, Construction, Mining, School of Corporate Governance, School of Leadership, School of Local Goverment, School of Management, School of Online, Distance, School of Project Managment, Schools, Soft Skills, Target Markets, Target Markets, Training|

You can’t afford not to use what social media can offer. Social media affords you or your organization opportunities to build and maintain relationships among people who share the same interests, activities, or personal contacts. Not only is the take-up of this media exponential but it’s also increasing. Facebook US, for example, gained 100 million users from January 2009 to 2010, which represented a 145 percent growth rate in one year. By 2012, that number had increased to 300 million. Here are some of the ways that you can make the best use of what social media sites can offer your organization. 1. Embrace social media–it’s here to stay. Social media is not a fad. And it affects all areas. Take, for example, politics. In 2012, President Barack Obama was seeking re-election as President of The United States of America. At that time, President Obama had 25 million Facebook fans. [...]

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Month of August Offer! LinkedIn Profile Critique!

By |2019-09-27T13:04:52+10:00May 22nd, 2014|Qualifications, Qualifications Advanced Diploma, Qualifications Certificate IV, Qualifications Diploma, School of Aboriginal, Torres Strait Islander Leadership, School of Civil, Construction, Mining, School of Corporate Governance, School of Leadership, School of Local Goverment, School of Management, School of Online, Distance, School of Project Managment, Schools, Training|

Enrol in your Online Qualification this month to receive a FREE LinkedIn Profile Critique! LinkedIn. LinkedIn. LinkedIn… This professional networking site is just over 10 years old but one of the most important assets to have in order to gain the right job and advance your career. It doesn’t matter what industry you are in...Civil Construction, Business, Project Management, etc, it almost considered unprofessional not to have a LinkedIn Profile. If you feel as though you've been living under a rock for the last decade and LinkedIn feels unfamiliar to you, LinkedIn connects professionals to help you get to where you need to be. Simply put, it gives you access to advertised jobs, individuals in your industry, news and updates. So this month’s offer may be very important to you! Enrol today to get a LinkedIn Profile Critique worth over $297. This will set you on your way to a [...]

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Social Media in Your Business ft. Guy Kawasaki TEDtalk

By |2019-09-27T13:04:58+10:00May 2nd, 2014|Leadership, Online Short Courses, School of Business, School of Management, School of Online, Distance, Schools, Shortcourses, Soft Skills, Training|

In our last blog post we discussed ideas surrounding the incorporation of social media marketing and social networking into your business. Here are some more ideas, tips and hints, as well as a video from the renowned Guy Kawasaki outlining how he used social media to further this business' reach. Hollywood taps into the Twittersphere In 2012 when Disney released its new Muppets movie, the studio made use of a different kind of focus group to predict box office sales – the Twittersphere. According to an article by Jennifer Alserver (Fortune, February 27, 2012), big movie studios are increasingly tapping into hundreds of thousands of tweets to plot their marketing strategies, deciding which trailers and ad campaigns work, and even whom they should cast in the next film. According to Alserver, Disney gets its social media data from a startup called Fizziology, which analyzes the online reactions by fans for [...]

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Facing the Social Media Reality

By |2019-09-27T13:04:59+10:00April 30th, 2014|Leadership, Soft Skills, Training|

You can’t afford not to use what social media can offer. Social media affords you or your organisation opportunities to build and maintain relationships among people who share the same interests, activities, or personal contacts. Not only is the take-up of this media exponential but it’s also increasing. Facebook US, for example, gained 100 million users from January 2009 to 2010, which represented a 145 percent growth rate in one year. By 2012, that number had increased to 300 million. Here are some of the ways that you can make the best use of what social media sites can offer your organisation. 1. Embrace social media–it’s here to stay. Social media is not a fad. And it affects all areas. Take, for example, politics. In 2012, President Barack Obama was seeking re-election as President of The United States of America. At that time, President Obama had 25 million Facebook fans. His [...]

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